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Our key application areas are in security, traceability and promotions, yet the range of possible applications for DATASOUND is boundless. Any type of digital information can be stored within a Strip, such as biometric data, images, text, and sound.
Data can be securely stored within DATASOUND Strips. The highly advanced matrix code is exceptionally difficult to counterfeit or copy and can be made even more secure through addition of other security features. Confidential information can be protected from unauthorized access by custom key coding of Strip-Readers, while cutting edge error correction technologies ensure that a Strip can still be read even if it is moderately damaged. This opens up applications for DATASOUND in the fields of product and brand protection as well as secure identifications.
With DATASOUND it’s possible, for instance, to make paper or similar materials talk. This allows in-store promotions, coupons and marketing games to raise product and brand awareness for a fraction of the cost of alternative technologies, driving up sell-through rates. For the publishing industry, information in books, magazines, catalogs or even on packaging and inserts can be made more lively and interactive - as well as providing greater accessibility to the visually impaired - through incorporation of sound onto the pages.
